Advertising designs by The Dunlap Tribune recently earned recognition from the Tennessee Press Association’s Advertising Contest, judged by the New Jersey Press Association. The newspaper competed among other non-daily newspapers with a paid circulation less than 5,000.
The newspaper won a first place award with its “Shop Local. Eat Local. Support Local.” ad campaign in the Best Sales Promotion for a Retailer contest. Stacey Benoit sold the ads for the campaign that featured nearly 30 different advertisers and took the photograph used in the body of the ad of the downtown shopping area, said Publisher Sandy Dodson. Advertising Designer Becky Barger put the ad together to maximize retail sales for its customers, added Dodson. The ad slogan was developed by Dodson.
For more see the October 14 issue of The Dunlap Tribune.